Closing with Confidence – Smoother Transactions Every Time
Real pros know that closing is where your reputation is either made or lost.

Tony Ketterling
CEO of Equity Real Estate
The Buyer Boom – Handling Multiple Clients Without Losing Your Mind
Let’s talk strategy, tools, and mindset for thriving through the chaos.
Tony Ketterling • June 27, 2025
Time Management for Agents in High-Gear Mode
If your real estate calendar is starting to feel like a runaway train—open houses, client texts, offers at midnight—you’re not alone.
Tony Ketterling • June 13, 2025
Lead Generation That Works – Fill Your Pipeline Fast
Great agents don’t wait for leads to show up — they build systems that bring in new prospects consistently.
Tony Ketterling • June 6, 2025
Getting Ahead – Prepping for the Spring Market Surge
Spring is here—and with it comes one of the busiest, most opportunity-rich times of the year for real estate agents.
Tony Ketterling • May 30, 2025
Planning for the Next Wave – Keeping the Momentum Going
As the dust settles after the bustling spring market, real estate professionals often find themselves at a crossroads.
Tony Ketterling • May 23, 2025
The Ultimate Closing Experience – How to WOW Your Clients
Closing day is more than just the final step in a real estate transaction—it’s the last and most memorable chapter in your client’s journey.
Tony Ketterling • May 16, 2025